Associate Manager - Lens Trends ( Moj )

Bengaluru, Karnataka, India | Content & Operations | Full-time | COVID-19 remote

You will be leading the strategy and operations for creating viral Lens (filter) trendsof moj among the audience and creator ecosystem on all social platforms. You should be able to identify, structure, lead and complete all operational aspects from planning to launch to sustenance, interfacing across the team and cross-functionally to ensure alignment & fast execution for every Lens driven campaign. You should also be able to identify the viral lens ideas and trends, co-ordinate with internal design team to get the lens developed and make it viral in market.
Job Responsibilities:
  • Responsible for seeding viral lenses using trends intelligence 
  • Responsible for creating “BROKE THE INTERNET” lens campaigns 
  • Work closely with lens development teams to ideate, execute and bring novel and exciting lenses for creators
  • Work with cross-functional teams to make in-app trend a viral sensation all over internet
  • Performing content audits to assess how well existing content is performing
  • Work with various creator managers and delegate tasks and provide regular feedback
  • Developing a solid understanding of the target audience through online and traditional market research
  • Good understanding of past trends and challenges, lens/filter trends
  • Benchmarking and intelligence through consistent monitoring of the trending lens in social media
  • 5+ years of professional experience in branding, digital ads, film making 
  • Effective communication skills and client-facing skills
  • Proven content strategy and project management experience
  • Sound knowledge of social media platforms and short-format content
  • Ability to work under pressure
  • Strong content presentation skills
  • Outstanding organizational and time management skills
  • Excellent analytical skills
  • Exceptional marketing and collaborative skills