Senior Associate - Content Marketing

Bengaluru, Karnataka, India | Marketing | Full-time | COVID-19 remote

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Job Overview:

You will be leading the strategy and operations for creating viral trends and faces of moj among the audience and creator ecosystem on all social platforms. You should be able to identify, structure, lead and complete all operational aspects from planning to launch to sustenance, interfacing across the team and cross-functionally to ensure alignment & fast execution for every marketing campaign. You should also be able to identify the right social media agency for every marketing campaign.

Job Responsibilities:

  • Responsible for creating viral moj stars using genre-based marketing 
  • Responsible for creating “BROKE THE INTERNET” campaigns for onboarded celebrities
  • Work with cross-functional teams to make in-app trend a viral sensation all over internet
  • Responsible for data-backed content strategy and execution to drive uplift in organic brand awareness of moj
  • Drive new behaviour inside moj app using new kinds of IPs like reaction videos.
  • Responsible for data analysis to generate correlation between views on external media and organic moj downloads
  • Benchmarking and intelligence through consistent monitoring of the social media landscape 

You Have:

  • Relevant experience of 6 months to 1 year
  • Excellent analytical skills
  • Outstanding organizational and time management skills.
  • Exceptional marketing and collaborative skills.
  • Effective communication skills.