General Manager/ Senior Manager - KOL Strategy & Ops

Bengaluru, Karnataka, India | Content & Operations | Full-time | COVID-19 remote


Job Overview: 

Are you able to quickly uncover micro influencers in a specific industry niche? Can you find those undervalued influencers who deliver more returns compared to their cost? Do you cultivate relationships with influencers and have a system for tracking those connections?

Can you come up with creative influencer campaigns?

If the dynamic influencer marketing professional we just described sounds eerily familiar, then we might have the perfect role for you.

Responsibilities :

  • Manage individual influencer campaigns to meet Org KPIs
  • Serve as the primary contact for ongoing Alliances
  • Reach out to new influencers across verticals to bring them onto campaigns
  • Create reporting documents with key insights
  • Help create strategic slide decks for pitching new KOL marketing business
  • Participate in meetings with external and internal team members
  • Oversee or help implement creative execution for influencer campaigns
  • Integrate with other marketing disciplines for complex brand campaigns
  • Monitor and track "influencer/ KOL happiness," including alerting others when problems exist

Requirements (unless you convince us otherwise)

  • 7+ years of work experience at an influencer, PR, or digital agency (or else in-house experience at a fast-growing startup, media outlet, or prominent brand)
  • Excellent written skills, especially in creative conceptualization at high speed
  • Excellent organizational skills, including management of complex projects
  • Work experience with influencers on Instagram, YouTube, Snapchat, Twitter, and Facebook in multiple topic verticals
  • Technologically inclined, including learning new tools quickly and training others
  • Detail-oriented and self-motivated in a remote work capacity
  • Highly energetic and enthusiastic, with pop culture savvy
  • Bachelor's degree or higher

Bonus Points

  • Your own extensive network of potential influencer contacts
  • Experience working closely with PR and marketing teams